Breakfast Club: The P's & Q's of the Marketing Mix

Breakfast Club:
The P's & Q's of the Marketing Mix
We're going back to the basics with this overview of the 5 P's of the Marketing Mix - Product, Price, Place, Promotion, and People. We'll read some examples of successful and not so successful marketing mix strategies. Come, read and join the conversation at our first Breakfast Club of the season!

Continental breakfast will be provided. Research will be sent to you in advance of this event.

The Breakfast Club is generously underwritten by the Phoebe W. Haas Charitable Trust "A". Additional support is provided by a grant from The Pew Charitable Trusts.

Mary Ann Baldwin, Producing Artistic Director, Commonwealth Classic Theatre Company Lori Brennan, marketing and communications director, University City District Danielle Bullen, Marketing Coordinator, Chemical Heritage Foundation Mark Christman, marketing and communications specialist, University City District Karen Conaghan, Communications Coordinator, Drexel University, Westphal College of Media Arts & Design Leslie Day-Pearson, Director of Marketing, Philadelphia Hospitality Katie Del Balzo, Marketing Coordinator, Miller, Alfano & Raspanti, P.C. Joslyn Duncan Ladson, Youth Theater Program Director, Community Education Center Mia Gannon, Advertising & Promotions Coordinator, Philadelphia Museum of Art Philip Grover, Special Assistant, BuildaBridge Siobhan Hagan, Staff Associate, Dance Affiliates Jason Horst, Associate Director, Temple University, Boyer College of Music and Dance Rachel Iannotti, Group Sales Manager, Independence Seaport Museum Julia Keim, Advertising Manager, The Franklin Institute Melody Knight, Promotion Coordinator, The Franklin Institute Margaret Lyman, Site Manager, Friends of the Japanese House & Garden Anne-Marie Mulgrew, Artistic Director, Anne-Marie Mulgrew and Dancers Co Heike Rass-Paulmier, Director of Public Relations & Marketing, Woodmere Art Museum barbara seidenberg, marketing chair person, whitemarsh community art center Shen Shellenberger, M&PR Department Asst, Philadelphia Museum of Art Judy Walker, Community Relations Manager, Mum Puppettheatre Zeek Weil, Communications and Events Coordinator, Drexel University, Westphal College of Media Arts & Design Lauren Zalut, Museum Educator & Communications Coorindator, Wagner Free Institute of Science Liz Zimmerman, Production Assistant, B. Someday Productions

Wednesday, October 10, 2007 from 9:00 AM - 10:30 AM (ET)

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